About

What

We offer high-quality election news and data visualisations for potentially any election, in any country, and in any language. Our automated writing follows best practices and official guidelines for how to report public opinion data. And, our articles add value. For example, we don't merely report the results of a new poll. We provide insights by putting its results in current and historical context.

Why

Writing election news is repetitive and boring. Your journalists should spend their valuable time on more interesting tasks. At the same time, writing election news is also hard. Even experienced journalists often struggle with correctly interpreting basic concepts such as a poll's margin of error. With Campaign Trail, you don't have to worry about this any more. We write more articles, in less time, and probably in higher quality than any of your journalists ever could.

Who

We are two academics, dedicated to election forecasting and automated journalism. Our work which led to this project was funded by the Tow Center for Digital Journalism at Columbia University, the Center for Advanced Studies at LMU Munich, the Volkswagen Foundation, and the Google Digital News Initiative.

Where

We are based in Munich, Germany, the best city in the world. But that doesn't really matter, does it? No matter where you are, we will get our content to you in no time.